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Author: Chris Anderson
ISBN/UPC (if available): 9781472228055
Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience’s worldview. Done right, a talk is more powerful than anything in written form.
This book explains how the miracle of powerful public speaking is achieved, and equips you to give it your best shot. There is no set formula; no two talks should be the same. But there are tools that can empower any Speaker.
Chris Anderson has worked behind the scenes with all the TED speakers who have inspired us the most, and here he shares insights from such favorites as Sir Ken Robinson, Amy Cuddy, Bill Gates, Elizabeth Gilbert, Salman Khan, Dan Gilbert, Mary Roach, Matt Ridley, and dozens more. This is the 21st-century’s new manual for truly effective communication and it is a must-read for anyone who is ready to create impact with their ideas.
‘This is not just the most insightful book ever written on public speaking – it’s also a brilliant, profound look at how to communicate. If you ever plan to utter a sound, this is a must-read. It gives me hope that words can actually change the world.’
== Adam Grant. Author of Originals
‘Nobody in the world better understand the art and science of public speaking than Chris Anderson. He has nurtured, coaxed, and encouraged so many speakers over the years 9myself included). He is the absolutely perfect person to have written this book, and it will be a gift to many.’
== Elizabeth Gilbert, Author of Eat, Pray, Love and the Signature of All Things
‘The TED talk has reinvented the art of rhetoric for the twenty-first century. We now know that “ideas worth spreading” can indeed be spread far and wide, and with clarity and panache, this book may restore rhetoric to its time-honored place as one of the essential skills of an educated citizen.’
== Steven Pinker, Harvard professor, author of How the Mind Works and the Sense of Style
‘is there a single recipe for a great speech? Of course not. But there are some essential ingredients, which the TED team presents here with concision, verve, and wit (which are also some of the ingredients). An inspiring, contemporary guide to the venerable art of oratory.’
== SIR KEN ROBISON, education reformer, author of Creative Schools
‘The TED talk may well be the defining essay genre of our time-what the pamphlet was to the eighteenth century and the newspaper op-ed was to the twentieth. TED TALKS is the guidebook to this new language, written by the man who made it into a global force.’
== Steven Johnson, author of How we got to now and Emergence
Prologue: The New Age of Fire
1. PRESENTATION LITERACY: The Skill You Can Build
2 IDEA BUILDING: The Gift in Every Great Talk
3. COMMON TRAPS: Four Talk Styles to Avoid
4. THE THROUGHLINE: What's Your Point?
5. CONNECTION: Get Personal
6. NARRATION: The Irresistible Allure of Stories
7. EXPLANATION: How to Explain Tough Concepts
8. PERSUASION: Reason Can Change Minds Forever
9. REVELATION: Take My Breath Away!
10. VISUALS: Those Slides Hurt!
11. SCRIPTING: To Memorize or Not to Memorize?
12. RUN-THROUGHS: Wait, I Need to Rehearse?
13. OPEN AND CLOSE: What Kind of Impression Would You Like to Make?
14. WARDROBE: What Should I Wear?
15. MENTAL PREP: How Do I Control My Nerves?
16. SETUP: Lectern, Confidence Monitor, Note Cards, or (Gulp) Nothing?
17. VOICE AND PRESENCE: Give Your Words the Life They Deserve
18. FORMAT INNOVATION: The Promise (and Peril) of Full-Spectrum Talks
19. TALK RENAISSANCE: The Interconnectedness of Knowledge
20. WHY THIS MATTERS: The Interconnectedness of People
21. YOUR TURN: The Philosopher's Secret
Appendix: Talks Referenced within the Book